How Much Profit Is There in a Mobile Recharge Business? Honest Numbers

By Supayo 2 min read
How Much Profit Is There in Mobile Recharge?

Most articles on this answer with percentages and leave you to guess the volume. Here are three concrete profiles instead.

Profile one: small corner shop

A grocery with a recharge counter, one operator, mostly regulars.

LineMonthly
Recharge turnover৳80,000
Recharge margin at 1.5%৳1,200
Deposit commission at 1.1%৳880
Gross৳2,080
Data and electricity share-৳300
Net৳1,780

Not a living. But it costs almost nothing to run and pulls people into a shop that sells other things.

Profile two: dedicated counter near a bus stand

LineMonthly
Recharge turnover৳320,000
Recharge margin at 1.6%৳5,120
Deposit commission at 1.5%৳4,800
Bill payment and packs৳1,800
Gross৳11,720
Rent share, data, electricity-৳3,000
Net৳8,720

Profile three: sub-distributor with a downline

Sells directly and supplies fifteen retailers below.

LineMonthly
Own turnover৳400,000
Own margin at 1.8%৳7,200
Downline turnover৳2,100,000
Override on downline, ~0.3%৳6,300
Deposit commission৳9,000
Gross৳22,500
Staff, rent, transport-৳9,000
Net৳13,500

What the three have in common

  • Volume is everything. At these margins there is no clever pricing trick. Only throughput.
  • Deposit commission is roughly half the profit. Most sellers ignore it entirely.
  • The downline model scales, the counter model does not. A counter is limited by how many people walk past.

Costs people forget

  • Idle balance. ৳20,000 sitting in an account is ৳20,000 not doing anything else.
  • Wrong-number recharges. Budget for a few a year. They are not recoverable.
  • Bad credit. The single biggest killer. One unpaid ৳1,000 at 1.5% needs ৳67,000 of sales to recover.

When it is worth doing

Flexiload works as an attachment to an existing shop, or as a platform under which you build a downline. As a standalone counter with no other income it rarely clears a decent wage. Go in with that expectation and the business is a reasonable one.

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